How do you design a good flyer?
10 tips and ideas to make a flyer that stands out
Table of Contents
- Create a focal point. What’s the first thing that you want people to notice?
- Speak to your target audience.
- Focus on the benefits.
- Keep the content simple.
- Offer discounts or special promotions.
- Include a call-to-action.
- Print in high quality.
- Emboss.
What is the best format for a flyer?
After A4, the most popular paper size for flyers is A6, which measures in at 148mm x 105mm. About the size of a postcard, this small flyer size is a very effective way to advertise your business without overwhelming your audience. This little rectangle is the perfect amount of space for a clean, well-designed ad.

What are some characteristics of a good flyer design?
5 Characteristics of a Great Flyer
- Simplicity.
- Smart use of white space.
- Legibility.
- No spelling or grammatical errors.
- Quality printing materials.
How many pages should a flyer be?
Flyers. Flyers are typically a single, one-sided page design that offers information on a single event or announcement.
What are the three main components of a flyer?
Key Elements in Effective Flyer and Brochure Design

- Your Headline. Like any other written matter, your brochures and flyers need a good headline.
- Your Graphics. Both flyers and brochures use graphic design to appeal to readers.
- AIDA.
- Selling.
- An Overall Goal.
What needs to be on a flyer?
Include your company contact information on the flyer. At a minimum, this should include an email address, telephone number and website. If possible, create a tear-off flyer in which consumers can tear off small slips of paper from the bottom of the flyer that contains this information.
What should a flyer contain?
10 Things EVERY Leaflet Should Include
- #1 Brand Colours and Logo.
- #2 Make it Different: The Purpose of the Leaflet.
- #3 Details, Details, Details.
- #4 Who is the Leaflet For?
- #5 Speak Directly to People.
- #6 The Right Spacing.
- #7 Eye-Catching, Useful Imagery.
- #8 Choose a Title.
How many flyers should I print?
On average, you can expect to deliver around 70-100 flyers through letterboxes per hour. If handing out in the street, that number could be up to 150 per hour.
What is the purpose of flyers?
The purpose of a flyer Use marketing flyers to bring in new customers to a business or to announce a new sale or promotion. Some businesses will release a variety of flyers for just one ad campaign to add variety or to appeal to different demographics in their target market.
What is flyer in graphic design?
A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. In the 2010s, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars.